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Memphis_2 SEG | Football
WoutPoels-2 SEG | Cycling
Wilkinson-3 SEG | Music

About us


SEG is a major player in the sports and entertainment business, with a 17-year track record and presence in 20 countries. Over the years, we have proven our quality services to more than 400 satisfied clients in multiple areas. Currently, the company focuses on three divisions: Football, Cycling and Music.

With SEG Football, we represent a wide range of athletes, from elite superstars to promising young players. Our complete management approach has a long-term strategy as starting point and covers all aspects relevant to a football player’s career: sporting goals, training, medical, financial, legal and planning.

At SEG Cycling you can find a large roster of professional riders, including winners of some of the world’s most important races. Also, we have a clear goal of setting a new standard in young talent development for cycling. SEG Racing Academy, our own U23 team, competing on UCI Continental level, was born out of that ambition.

SEG Music provides a 360º service to a bespoke list of clients, with a primary focus on artists and producers. From young up-and-coming talents to established names, all clients are managed with the same passion.



SEG International HQ
MediArena 12
1114 BC Amsterdam-Duivendrecht
The Netherlands

+31 20 589 40 00

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